Online Bachelor of Science in Marketing

Champion your business through digital marketing innovations.

Businesses around the world are positively impacted by skilled professionals who strategize and develop effective marketing campaigns. As technology advances digital marketing opportunities, the Bureau of Labor Statistics expects more than 21,000 new positions for marketing leaders to be created by 2028. With the online Bachelor of Science in Marketing from D’Youville, you’ll gain the credential to become the digital marketing expert your company needs for the future.

While completing the online marketing degree, you’ll explore consumer behavior in digital marketplaces, techniques for social media advertising, marketing analytics, the process for new product development, and global marketing concepts. You’ll study the factors that combine to promote product lines and positive brand reputations and learn to connect marketing theory in present-day business practices.

The program offers coaching and personalized attention from a faculty of expert educators with diverse backgrounds in marketing, along with flexible course options designed to fit your schedule. Learn online with academic support from your educators, and balance your degree with your personal and professional commitments.

Contact an enrollment counselor to learn more today!

Online Bachelor of Science in Marketing


D'Youville is accredited by the Middle States Commission on Higher Education, a regional accrediting body recognized by the U.S. Secretary of Education and the Council for Higher Education Accreditation. D'Youville's business programs are accredited by the International Assembly for Collegiate Business Education (IACBE).

About D’Youville

D’Youville is dedicated to changing the way the world thinks, learns, and acts in order to build thriving individuals, families, and communities. Through our interactive and relevant online programs, we deliver a learning experience that helps improve the wellness and vitalities of our students and the world in which they live. Upon graduation, our alumni are equipped with the professional skills they need to build successful careers.

Why D’Youville?

  • Economic value.

    D’Youville was ranked in the Top 20 of Affordable Online Colleges in New York State.

  • Increased earning potential.

    D’Youville’s online learning environment will prepare you for high-paying, high-impact, and life-changing careers.

  • Faculty excellence.

    All D’Youville instructors boast extensive experience in their fields. We also offer a 12:1 student/faculty ratio.

  • Veteran-friendly.

    D’Youville provides veterans with a quality education through several benefits and services, including the Yellow Ribbon program.

“It didn’t take long to realize that I did, in fact, make the right choice.”

Josh Dudziak , Class of 2018 (RN-BSN)